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Marketing to Women: The Spending Power of Tweens

Marketing to Women: The Spending Power of Tweens

by Fletcher PR | Nov 22, 2010 | Uncategorized

It’s no secret that the spending power of women is a force to be reckoned with. Statistics show that women make the majority of the household purchasing decisions both for family and personal needs. Marketers have begun to take notice of this trend, but another...

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