MsInterPReted: GA4 is Coming, Are You Ready?

MsInterPReted: GA4 is Coming, Are You Ready?

 Google Analytics is transitioning to GA4 this year. Experts Greg Jarboe and Katie Paine talk with Fletcher Marketing PR’s Director of Media Relations, Allison Lester, about the transition and the important things that everyone needs to know.  ...
FAM Tour: The PR Magic of Collaboration

FAM Tour: The PR Magic of Collaboration

In the Public Relations world, we often work to promote single brands, or single businesses, but when several come together to collaborate and promote their town for the sake of tourism, everyone wins. It’s why we pulled together a group of powerful community...
Marketing to Youth: Millennials vs Generation Z

Marketing to Youth: Millennials vs Generation Z

 As the younger generations are growing up and joining the work force, it’s time to start considering them as the most important demographic to target. Both Millennials and Generation Z make up about 25 percent of the population each, and they are at the...