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April Fools’ Marketing: The Campaigns That Won the Internet and the Ones That Tanked

April Fools’ Marketing: The Campaigns That Won the Internet and the Ones That Tanked

by Kelly Fletcher | Mar 30, 2026 | Uncategorized

Every year, brands convince themselves they need to do something for April Fools’ Day. The pressure to be clever, timely, and shareable is real. So is the risk. What often gets overlooked is that April Fools’ marketing is not just about humor. It is a test of brand...
Brand Stands on Roe v. Wade:  Crucial or Fatal?

Brand Stands on Roe v. Wade:  Crucial or Fatal?

by Fletcher PR | May 31, 2022 | Uncategorized

With the possible repeal of Roe v. Wade in the headlines, Mary Beth West and Kelly Fletcher talk about public relations strategies for businesses considering weighing in on this episode of Ms. InterPReted There seems to now be a high-level consumer expectation that...

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