Tools to grow your business

Integrated Marketing Communications

We call upon a variety of communication methodologies to solve complex business problems and grow ROI. The emphasis is on strategies that ensure the right message is delivered to the right audience at the right time whether you are speaking to consumers or businesses. Specific calls to action are included at every step of the buyer’s journey. Communications integration across paid, earned, shared and owned platforms is planned and executed.

Attribution models are set up to ensure the ability to tie marketing communications to business outcomes. Whether it’s lead generation, door count, sales, donations or new volunteers, we customize integrated marketing communications plans that deliver specific results.

Related Services

  • Marketing Collateral
  • Ad Campaigns – Print, Out-of-Home and
  • Digital
  • Lead Generation Campaigns
  • Social Media Content Development and
  • Management
  • Influencer Marketing
  • Email Marketing
  • Newsletters/E-Newsletters
  • Grassroots Marketing/Word-of-Mouth
  • CRM Integrations/Lead Funnel Content
  • Development
  • Event Management

Media Relations

Our firm was built on a public relations foundation, and media relations is our forté. We employ former journalists, in-house communicators and on-air talent with decades of experience and storied industry relationships. We utilize our strong network of local, regional and national contacts to get results.

Related Services
  • Community Relations
  • Crisis Communications
  • Reputation Management
  • Corporate Communications
  • Byline Articles
  • Media Tours
  • Product Placement
  • Media Training for Spokespersons
  • Online Newsrooms
  • Press Conferences – live and virtual

Brand Strategy & Consulting

We’ve helped companies from start-ups to mid-cap businesses create or hone their brand strategy. We begin with collaborating on the problem(s) that need solutions and identify the work that needs to happen to get there. By collaborating on the creation of business models, research, positioning, messaging and full-scale marketing strategy including tactics, timelines and budgets, we help launch and grow brands.

Related Services

  • Market Research
  • Strategy and Planning
  • Branding
  • Corporate Identity
  • Website Development
  • Video Production

Our Representative Client List and Primary Industries We Serve

Non-Profit

  • Hand UP For Women
  • Second Harvest Food Bank of East Tennessee
  • Dollywood Foundation
  • Humane Society of the Tennessee Valley
  • Knoxville Opera
  • Women’s Fund of East Tennessee
  • Chabad of Knoxville
  • Susan G. Komen
  • Women’s Fund of East Tennessee
  • Girl Scouts USA
  • Knox Education Foundation
  • Project GRAD
  • Blount Partnership
  • Heart of North Carolina Scholarship Fund
  • Tennessee Clean Water Network
  • French American Chamber of Commerce
  • Muse of Knoxville
  • PRCA
  • Miss America Organization
  • Legends of Tennessee
  • Hand UP For Women
  • Second Harvest Food Bank of East Tennessee
  • Dollywood Foundation
  • Humane Society of the Tennessee Valley
  • Knoxville Opera
  • Women’s Fund of East Tennessee
  • Chabad of Knoxville
  • Susan G. Komen
  • Women’s Fund of East Tennessee
  • Girl Scouts USA
  • Knox Education Foundation
  • Project GRAD
  • Blount Partnership
  • Heart of North Carolina Scholarship Fund
  • Tennessee Clean Water Network
  • French American Chamber of Commerce
  • Muse of Knoxville
  • PRCA
  • Miss America Organization
  • Legends of Tennessee

Education

  • Tennessee Department of Education
  • Knox Education Foundation
  • Episcopal School of Tennessee
  • Project GRAD
  • Maury County Schools
  • Blount County Schools
  • The Exceptional Engineer
  • Learning Rx
  • Tennessee Department of Education
  • Knox Education Foundation
  • Episcopal School of Tennessee
  • Project GRAD
  • Maury County Schools
  • Blount County Schools
  • The Exceptional Engineer
  • Learning Rx

B2B

  • CIC Services
  • Vouch
  • CoGo Buzz
  • Integrity Laboratories
  • Ingenious Med
  • PerfectServe
  • Servcorp
  • E-spaces
  • Mercury
  • Roland
  • Wacker Chemical Corp.
  • CIC Services
  • Vouch
  • CoGo Buzz
  • Integrity Laboratories
  • Ingenious Med
  • PerfectServe
  • Servcorp
  • E-spaces
  • Mercury
  • Roland
  • Wacker Chemical Corp.

Healthcare

  • FusionSleep
  • Autism Center of Atlanta
  • Shannondale Senior Living
  • Omni Family of Services
  • Knoxville Dermatology Group
  • University of Tennessee Medical Center
  • Knox Wellness
  • Anne Arundel Dermatology
  • Apple Health and Wellness
  • The Natural Dentist
  • Revive Personal Products
  • DenTek
  • HopeNation Counseling
  • Knox County Health Department
  • Tennessee Department of Health
  • Induction Therapies
  • Collagen P.I.N.
  • FusionSleep
  • Autism Center of Atlanta
  • Shannondale Senior Living
  • Omni Family of Services
  • Knoxville Dermatology Group
  • University of Tennessee Medical Center
  • Knox Wellness
  • Anne Arundel Dermatology
  • Apple Health and Wellness
  • The Natural Dentist
  • Revive Personal Products
  • DenTek
  • HopeNation Counseling
  • Knox County Health Department
  • Tennessee Department of Health
  • Induction Therapies
  • Collagen P.I.N.

Professional Services

  • The Trust Company of Tennessee
  • Brogan Financial Services
  • Fitness Bank
  • Pryor, Priest and Harber
  • Wolf McClane
  • The Trust Company of Tennessee
  • Brogan Financial Services
  • Fitness Bank
  • Pryor, Priest and Harber
  • Wolf McClane

Tourism / Hospitality

  • Smoky Mountain Region
  • Zoo Knoxville
  • Company Distilling Co.
  • High Cotton Hospitality
  • Dancing Bear Lodge and Appalachian Bistro
  • Tennessee Whiskey Trail
  • Snaresbrook Manor
  • Vanderbilt Mortgage
  • Mortgage Investors Group
  • Oliver Hospitality
  • Oliver Royale
  • Hilton
  • The Nine Group
  • Latitude 35
  • All Occasion Catering
  • Jackson Terminal
  • Bradford Catering
  • Ice Carvings Everywhere
  • Creative Catering of Knoxville
  • Smoky Mountain Region
  • Zoo Knoxville
  • Company Distilling Co.
  • High Cotton Hospitality
  • Dancing Bear Lodge and Appalachian Bistro
  • Tennessee Whiskey Trail
  • Snaresbrook Manor
  • Vanderbilt Mortgage
  • Mortgage Investors Group
  • Oliver Hospitality
  • Oliver Royale
  • Hilton
  • The Nine Group
  • Latitude 35
  • All Occasion Catering
  • Jackson Terminal
  • Bradford Catering
  • Ice Carvings Everywhere
  • Creative Catering of Knoxville

Direct to Consumer

  • Patricia Nash Designs
  • Virgin Experience Gifts
  • Joy to the World Collectibles
  • Renewal by Andersen
  • Bonvera
  • Ecco Ride
  • Tellico Village
  • WindRiver Golf and Lakefront Community
  • Closets by McHenry
  • Solar Alliance
  • Interiors by Wolfgang
  • European Wax Center
  • Clothes Mentor
  • Jewelry Television
  • Clayton
  • Go Girl Designs
  • HandPicked
  • Insect Deflect
  • Bales Farms
  • PetSafe
  • Premier Pet
  • Cellular Sales
  • Solar Titan
  • Closets by McHenry
  • Marilyn Monroe Jewelry
  • Shop at Home
  • Liquidation Channel
  • McGhee Tyson Airport
  • Park ‘n Fly
  • Parking Company of America
  • Surfin’ Plumbers
  • Engel and Volkers
  • Pure Romance
  • gDiapers
  • Patricia Nash Designs
  • Virgin Experience Gifts
  • Joy to the World Collectibles
  • Renewal by Andersen
  • Bonvera
  • Ecco Ride
  • Tellico Village
  • WindRiver Golf and Lakefront Community
  • Closets by McHenry
  • Solar Alliance
  • Interiors by Wolfgang
  • European Wax Center
  • Clothes Mentor
  • Jewelry Television
  • Clayton
  • Go Girl Designs
  • HandPicked
  • Insect Deflect
  • Bales Farms
  • PetSafe
  • Premier Pet
  • Cellular Sales
  • Solar Titan
  • Closets by McHenry
  • Marilyn Monroe Jewelry
  • Shop at Home
  • Liquidation Channel
  • McGhee Tyson Airport
  • Park ‘n Fly
  • Parking Company of America
  • Surfin’ Plumbers
  • Engel and Volkers
  • Pure Romance
  • gDiapers