by Shana Dewitt | Aug 18, 2026 | Uncategorized
Many businesses think marketing means focusing on one tactic. Maybe it’s running Facebook ads, posting on social media, or sending an email newsletter. Those are all valuable approaches to marketing, but none of them are a complete marketing strategy. Marketing...
by Shana Dewitt | Aug 11, 2026 | Uncategorized
When people think about public relations, they often picture headlines, television interviews, magazine features, or seeing a company quoted in a national publication. While those moments are exciting, they’re only the visible outcome of a much bigger strategy....
by Shana Dewitt | Jul 15, 2026 | Uncategorized
One of the first questions we hear from prospective clients is, “How long will it take before PR starts working?” It’s an understandable question. In a world where digital ads can start generating clicks within hours, and social media posts can go...
by Shana Dewitt | Jun 16, 2026 | Uncategorized
For many small business owners, marketing has a way of finding its way back onto their plate. Maybe you’ve hired an agency, brought on a freelancer, or assigned marketing responsibilities to someone on your team. Yet somehow, you’re still answering...
by Shana Dewitt | May 28, 2026 | Uncategorized
Most people hear the term “public relations” and immediately think about press releases, media interviews, or companies trying to get featured in the news. While those things can absolutely be part of PR, they only scratch the surface of what public relations actually...